Event Management, Certificate of Proficiency
Visit the Organizational Leadership Department page for more information on the program and access to advising.
Program Description
The Certificate of Proficiency in Event Management is a program that provides students with the skills and knowledge needed for a career in the growing field of event planning and coordination. This certificate program combines both theoretical and practical coursework to help students develop the management techniques required to successfully plan, organize, promote, and implement diverse events. Students will learn all aspects of the event planning process from the initial conceptualization stage through on-site execution and evaluation. The core courses in the program cover topics such as event management principles, project management, budgeting and cost analysis, risk management, vendor and supplier relations, site selection and logistics, marketing and promotion strategies, and post-event reporting. An emphasis is placed on both creative and logistical problem-solving skills. In addition to classroom instruction, students will have opportunities to gain hands-on experience by assisting with events hosted by the university or local organizations. This experiential learning component allows students to network with industry professionals and puts their project management skills to the test in a real-world setting. Upon completion of the required coursework, students will earn a Certificate of Proficiency in Event Management, which will be noted on their academic transcript. This credential demonstrates to potential employers that graduates have a demonstrated understanding of event planning best practices as well as the management abilities needed in the fast-paced event industry. Graduates will be well-positioned for entry-level careers with convention centers, hotels, meeting planning companies, non-profit organizations, and corporate event departments. The certificate also provides a foundation for students who wish to pursue a bachelor's degree in fields such as hospitality management, communication, business administration, or tourism.